{"id":12430,"date":"2025-10-20T07:57:36","date_gmt":"2025-10-20T05:57:36","guid":{"rendered":"https:\/\/www.forbes.be\/fr\/?p=12430"},"modified":"2025-10-22T10:44:53","modified_gmt":"2025-10-22T08:44:53","slug":"la-banque-en-ligne-medirect-prend-un-petit-accent-tcheque","status":"publish","type":"post","link":"https:\/\/www.forbes.be\/fr\/la-banque-en-ligne-medirect-prend-un-petit-accent-tcheque\/","title":{"rendered":"La banque en ligne MeDirect prend un petit accent tch\u00e8que"},"content":{"rendered":"

La banque en ligne MeDirect<\/a>, active en Belgique et aux Pays-Bas, est en pleine croissance chez nous, et cela ne devrait pas s’arr\u00eater de si t\u00f4t puisque un groupe d’investissement tch\u00e8que vient d’y faire son entr\u00e9e comme nouvel et unique actionnaire \u00ab\u00a0strat\u00e9gique\u00a0\u00bb. En investissant 60 millions d’euros, Creditas<\/a> entend bien aider la banque en ligne \u00e0 se d\u00e9velopper et \u00e0 s’\u00e9tendre et \u00e0 \u00ab\u00a0bouleverser\u00a0\u00bb la banque traditionnelle en Belgique.<\/strong><\/p>\n

MeDirect<\/strong>, qui appartient au groupe maltais MDG Group mais est bas\u00e9e \u00e0 Bruxelles, affirme \u00eatre sur une trajectoire de croissance \u00ab\u00a0exceptionnelle\u00a0\u00bb en Belgique. En deux ans, la base de clients s’est \u00e9largie de 50%, passant de 80.000 clients fin 2022 \u00e0 120.000 fin 2024. Les d\u00e9p\u00f4ts clients ont, eux, bondi de 84% pour atteindre 2,5 milliards d’euros. La banque se d\u00e9marque notamment en adaptant r\u00e9guli\u00e8rement les taux d’int\u00e9r\u00eat de ses comptes \u00e9pargne, qui sont plus attractifs que ceux des banques traditionnelles.<\/p>\n

Le potentiel de croissance est \u00ab\u00a0significatif\u00a0\u00bb, assure Ji\u0159\u00ed Hrouda<\/strong>, le CEO de Creditas Group<\/strong>. Ce groupe d’investissement est la maison-m\u00e8re de la banque Banka Creditas<\/strong>, qui sert plus de 260.000 clients particuliers et entreprises. Cela en fait l’une des dix plus grandes banques de R\u00e9publique tch\u00e8que.<\/p>\n

\"\"
Ji\u0159\u00ed Hrouda, CEO de Creditas Group<\/figcaption><\/figure>\n

\u00ab\u00a0Notre strat\u00e9gie d’acquisition se concentre sur l’int\u00e9gration de MeDirect dans notre r\u00e9seau paneurop\u00e9en tout en pr\u00e9servant son positionnement unique sur le march\u00e9. Chaque march\u00e9 n\u00e9cessite une expertise sp\u00e9cifique, et MeDirect apporte une connaissance approfondie du march\u00e9 belge et des capacit\u00e9s d’ex\u00e9cution \u00e9prouv\u00e9es \u00e0 notre groupe<\/em>\u00ab\u00a0, estime Ji\u0159\u00ed Hrouda<\/strong>.<\/p>\n

D’apr\u00e8s son analyse, si les banques traditionnelles pouvaient auparavant garder leur attractivit\u00e9 gr\u00e2ce aux relations \u00ab\u00a0personnelles\u00a0\u00bb dans les agences bancaires, cela devient de plus en plus l’exception. D\u00e8s lors, davantage de m\u00e9nages belges devraient se tourner vers des banques avec une \u00ab\u00a0vraie valeur ajout\u00e9e\u00a0\u00bb comme MeDirect, esp\u00e8re-t-il.<\/p>\n

Ces derniers mois, la banque en ligne<\/strong> s’est particuli\u00e8rement positionn\u00e9e sur le march\u00e9 des ETF et des fonds. R\u00e9cemment, elle a y a d\u00e9ton\u00e9 en offrant z\u00e9ro frais d’entr\u00e9e sur les fonds de 65 partenaires. La banque a en outre annonc\u00e9 des frais de courtage de 0% de mani\u00e8re permanente sur toutes les transactions en ETF. Tout cela lui\u00a0permet de d\u00e9fier efficacement les banques traditionnelles.<\/p>\n","protected":false},"excerpt":{"rendered":"

La banque en ligne MeDirect, active en Belgique et aux Pays-Bas, est en pleine croissance chez nous, et cela ne devrait pas s’arr\u00eater de si t\u00f4t puisque un groupe d’investissement tch\u00e8que vient d’y faire son entr\u00e9e comme nouvel et unique actionnaire \u00ab\u00a0strat\u00e9gique\u00a0\u00bb. En investissant 60 millions d’euros, Creditas entend bien aider la banque en ligne […]<\/p>\n","protected":false},"author":37,"featured_media":12433,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[17,16],"tags":[],"class_list":{"0":"post-12430","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-actifs-numeriques","8":"category-finance"},"acf":[],"_yoast_wpseo_title":null,"_yoast_wpseo_metadesc":"MeDirect Belgique a trouv\u00e9 un nouvel actionnaire strat\u00e9gique ch\u00e8que pour lui permettre de poursuivre son d\u00e9veloppement en Belgique.","auteur_traducteur":"","yoast_head":"\nLa banque en ligne MeDirect prend un petit accent tch\u00e8que | Forbes Belgique<\/title>\n<meta name=\"description\" content=\"MeDirect Belgique a trouv\u00e9 un nouvel actionnaire strat\u00e9gique ch\u00e8que 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